A company is looking for a Senior Director of Marketing.Key ResponsibilitiesDefine and own the marketing strategy, including brand positioning and demand generation aligned with revenue goalsBuild and lead a high-performing marketing organization, fostering creativity and accountabilityDrive full-funnel demand generation strategy across multiple channels focusing on pipeline contribution and ROIRequired Qualifications5+ years of progressive marketing experience, with 3+ years in a senior leadership roleProven track record in building and scaling marketing programs in a B2B, B2C, or B2B2C environment, ideally in healthcare or technologyExperience in driving demand generation across various channels and translating investment into measurable outcomesStrong financial acumen with experience in managing and optimizing a marketing budgetLegally authorized to work permanently in the US without employer sponsorship